Can multiple conversations be open at the same time?

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• Can multiple WhatsApp Business conversation windows be open at the same time—and how are they billed?

  ⚡Quick answer - Yes — under WhatsApp Business Platform (Meta / WhatsApp) it is possible to have multiple conversation windows open at the same time — and how they are billed depends on their types. When should I use this guide? Read this guide if you ...

• What is Free Tier Conversations?

  Free Tier Conversations: Service conversation opens when a customer messages you. That inbound message starts a rolling 24‑hour customer service window during which you can send non‑template (free‑form) replies at no charge. This is different from ...

• How are marketing, utility, and authentication conversations opened?

  These are business‑initiated conversations. They open when a pre‑approved template of that category is sent and delivered to the customer and there isn’t already an active window of the same category. Each has its own 24‑hour window and billing ...

• What are free-entry point conversations and how do they affect other open conversations?

  ⚡Quick answer - Free-entry point conversations: A free‑entry point conversation starts when a customer messages you via a Click‑to‑WhatsApp Ad or Facebook Page CTA, and business replies within 24 hours. This opens a 72‑hour free window where messages ...

• How does a free-entry point conversation affect other open conversations?

  When a customer comes in via a free‑entry point (e.g., Click‑to‑WhatsApp Ad or Facebook Page CTA) and you reply within 24 hours, WhatsApp opens a 72‑hour free‑entry window. This closes all other open conversations with that customer and consolidates ...