What are the major components of a WhatsApp template?
There are four major components:
- Header (Optional): Can include text, images, videos, or documents.
- Body (Mandatory): Max 1024 characters, supports bold, italic, strikethrough, emojis, and placeholders.
- Footer (Optional): Max 60 characters.
- Buttons (Optional): Three types are allowed—Phone Number, URL, and Custom Reply.
Related Articles
What are the major components of a WhatsApp template?
A WhatsApp message template is made up of four components. The Body is mandatory (required in every template). The Header, Footer, and Buttons are optional, but if used, they must follow Meta’s strict guidelines. These parts determine how your ...
How do button types and button organising rules work in a WhatsApp message template?
⚡Quick answer - WhatsApp templates allow either (a) up to 2 Call-to-Action (CTA) buttons—1 Phone + 1 URL—or (b) up to 3 Quick Reply buttons. Mixing CTA and Quick Reply buttons in the same template is never allowed, and all Quick Replies must appear ...
Can I use the same template in multiple WhatsApp accounts?
No, each template can be associated with only one WhatsApp account.
How do I add, edit, reorder, or remove buttons in the MyOperator WhatsApp template builder?
⚡Quick answer - In the MyOperator template builder, buttons are fully editable until you submit the template for approval (done by Meta). You can: Remove buttons Change their order Edit their type or label Toggle the entire button section on or off ...
What is conversation-based pricing on WhatsApp Business API?
You’re charged per 24‑hour conversation window, not per message. Windows open either when a customer messages you (Service) or when your business delivers an approved template (Marketing, Utility, Authentication). A special Free‑Entry Point (FEP) ...