What is a WhatsApp official Business Account?

What is a WhatsApp official Business Account?


⚡Quick answer -

A WhatsApp Official Business Account (OBA) is a verified business profile on WhatsApp that displays a green checkmark badge next to your business name.

This badge appears in customer chats even if your number is not saved, ensuring higher trust and authenticity.

Key Features of an OBA

  • Green Checkmark Badge → Verified by Meta (WhatsApp’s parent company).
  • Always Visible Business Name → Your brand name replaces the phone number in all chats.
  • Enhanced Customer Trust → Reduces spam concerns and reassures customers.

OBA vs. Standard Business Account

Feature

Standard Business Account

Official Business Account (OBA)

Business name in chats

❌ Only if the number is saved

✅ Always visible

Green badge

❌ Not available

✅ Displayed beside brand name

Customer trust level

⚠️ Moderate

✅ High

Meta verification required

❌ No

✅ Yes

How to Get an OBA

To apply for an Official Business Account, your business must:

  1. Be registered with the WhatsApp Business API (through a provider like MyOperator).
  2. Complete Facebook Business Verification.
  3. Maintain a public brand presence (official website, social media, consistent branding).
  4. Request OBA approval through your Business Solution Provider (BSP).

⚠️ Approval is subject to Meta’s review and is not guaranteed.

What You Can Expect

  • Stronger branding → Your verified business identity is shown in all chats.
  • Higher engagement → Customers are more likely to open and respond.
  • Spam protection → Differentiates your number from unverified senders

Need Help?

For OBA setup and support, contact MyOperator Support at support@myoperator.com or use the in-app chat.