The WhatsApp Broadcast Limit (also called Messaging Limit) defines how many unique users your business can message in a 24-hour period. Meta automatically reviews accounts and promotes them to higher tiers when requirements are met—no manual request is needed.

✅ Requirements to Upgrade Your Broadcast Tier

You will be automatically promoted if:

1. Quality Rating is Medium or High (not Low).
2. You’ve sent messages to at least 50% of your current tier limit within 7 days.

⚠️ Meta checks eligibility daily, so upgrades can happen as early as the next day.

📊 Tier Upgrade Examples

📌 Example: If you’re in Tier 1 and message 500 unique users on Day 1, your account may be upgraded to Tier 2 (10,000 limit) as early as Day 2, provided your quality rating is Medium or High.

🧭 Where to Check Your Tier and Quality Rating

1. Log in to WhatsApp Business Manager.
2. Navigate to Account > Phone Numbers.
3. View your Messaging Limit and Quality Rating.

📸 Screenshot Placeholder: WhatsApp Business Manager showing Messaging Tier & Quality Rating
(Alt text: Business Manager dashboard displaying a phone number’s current tier and quality rating)

⚠️ What Can Delay a Tier Upgrade?

• A Low quality rating (often caused by poor opt-ins, irrelevant messages, or spam-like content).
• Failing to reach 50% of your current tier limit within 7 days.
• High opt-out or complaint rates from recipients.

💡 Best Practice: Use clear opt-ins, personalize campaigns, and send high-value content to maintain High quality.

📚 Related FAQs

• How to Check Your WhatsApp Messaging Tier
• Understanding WhatsApp Quality Rating
• Improving Broadcast Message Deliverability