What happens after I submit a template?

What happens after I submit a template?

Once you submit your WhatsApp template in MyOperator, it is automatically sent to Meta (formerly Facebook) for policy review and approval.


🔄 Review Timeline

  • Meta typically responds within 5–20 minutes
  • During peak periods, it may take slightly longer

📊 Where to See the Status

  • Go to the Templates section in MyOperator
  • You’ll see one of the following statuses next to your template:
    • Pending – Under review
    • Approved – Ready to use
    • Rejected – Not accepted (hover over for reason)

🧠 Meta May Recategorize Your Template

  • Meta uses AI + human review to check that the content matches the selected category (Utility, Marketing, or Authentication)
  • If your message includes promotional content but is submitted as Utility, it may be:
    • Recategorized automatically
    • Rejected for policy mismatch

🛠️ What to Do If Rejected

  • Click the status icon to view the rejection reason
  • Edit the message to remove violations (e.g., incorrect category, unsupported formatting)
  • Resubmit for review

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