⚡Quick answer -
Sending a test message allows you to preview the exact WhatsApp content—text, media, variables, and buttons—on a real device before the campaign reaches your audience, helping you identify and fix errors, verify layout, and confirm compliance.
Use it anytime you build a new campaign and want to ensure that formatting, variables, and media appear correctly before launch.
• Verify formatting: view layout, buttons, and personalisation.
• Catch errors early: spot typos, broken links, or wrong variables.
• Confirm media: ensure images, videos, or PDFs render correctly.
• Compliance check: confirm tone and content match WhatsApp Business Policy.
Alt text: Sending a test message
✅ Do | ❌ Don’t |
Test every campaign before launch | Skip testing because “the template worked last time.” |
Use a real WhatsApp device (mobile or web) | Preview only in the dashboard without checking the device view |
Enter sample values for variables (e.g., Name, Date) | Leave placeholders like |
Check media + buttons on mobile | Assume media renders correctly |
Share test results with teammates | Rely on one person’s glance |
• Test messages use live template content but do not deliver to audience contacts.
• Credit amount is deducted for test messages.
• Personalised fields may only populate if sample data is added.
• Always send at least one test message per campaign.
• Verify all variables populate correctly.
• Check media formatting (size, type, resolution).
• Click links and CTAs to ensure they work.
• Test on both mobile and WhatsApp Web/Desktop.
• Have a colleague review the test message before launch.
• Treat test messages like a final dress rehearsal—two minutes now can save hours later.
Keywords: test message, campaign preview, WhatsApp template, send test