⚡Quick answer -
Create—and get approved—one template for every event you plan to automate (cart reminders, order lifecycle, COD flows, etc.). Build them inside MyOperator → WhatsApp → Create Template, name each template by its function (e.g., Order_Shipped), choose the Utility category for faster approval, add the required placeholders (e.g., {{name}}, {{orderid}}), and submit for approval. Templates can be duplicated in Hindi, Tamil, or any regional language.
Read this before you attempt to map templates in the Shopify plugin. Without pre-approved templates, no automation workflow can send WhatsApp messages.
Requirement | Why it matters |
Verified WhatsApp Business Account (WABA) linked to MyOperator | Only verified senders can submit templates |
MyOperator panel access with the WhatsApp menu visible | Template creation happens here |
Event list (cart, order, COD, etc.) | Defines how many templates you need |
Event group | Recommended template IDs |
Welcome |
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Abandoned Cart Recovery |
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Order Lifecycle |
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Engagement & Retention |
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COD Management |
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Tip: Preparing all of the above unlocks every predefined workflow in the Shopify plugin.
• Function-first names (e.g., Order_Shipped, Cart_Reminder_1) make mapping effortless.
• Always select “Utility” as the template category. The PDF states this speeds up approvals and boosts delivery rates for transactional content.
• Keep names alphanumeric and avoid spaces for consistency.
Order_Shipped).Alt text: Creating a new WhatsApp template
{{name}}, {{paymentlink}}, etc.).• Duplicate your English template and translate the text into Hindi, Tamil, or any regional language—customers see the version that matches their locale.
• INR currency and Indian date formats are used by default; no extra formatting needed.
• Festival-specific variants (e.g., Diwali offers) can be added as additional templates following the same approval process.
Pitfall | Impact | Fix |
Choosing Marketing instead of Utility | Slower approval, possible rejection | Re-submit under Utility |
Placeholder mismatch | Errors when mapping in Shopify | Ensure placeholder names match exactly ( |
Missing fallback text | Live messages may display blanks | Add fallback values during Shopify mapping |
No button URLs for COD flows | “Approve/Cancel” buttons won’t work | Include |
Once all required templates show an Approved status:
Alt text: Workflow Edit screen
Keywords: WhatsApp template approval, MyOperator Utility category, Shopify mapping, multi-language WhatsApp messages, COD template placeholders