Can I change the SMS sender ID?

Can I change the SMS sender ID?

You can change your SMS Sender ID to an alphanumeric ID (e.g., MYBIZ) or a numeric long/short code once it’s approved by the relevant registry (e.g., DLT in India, 10DLC/short code programs in the US). Submit the request in Settings → SMS → Sender ID, upload proof of brand ownership, and the new ID typically goes live in ≈ 1–48 hours.

Acronyms (quick definitions): DLT = India’s Distributed Ledger for commercial messaging; 10DLC = US 10‑digit long code for A2P; CTIA = US wireless trade association; VMN = Virtual Mobile Number; A2P = Application‑to‑Person.

Table of Contents

Prerequisites

  • Account role: Admin or role with Sender ID permissions.
  • Brand documents: Proof of ownership (e.g., GST cert/logo for India, EIN/Trademark for US).
  • Compliance: DLT (India) or TCR brand/campaign approval for 10DLC (US). CTIA rules apply to short codes.
  • Messaging policy: Opt‑in and opt‑out keywords (e.g., STOP/HELP). Respect quiet hours by country.
  • Plan quotas: Starter 1, Growth 3, Enterprise Unlimited active Sender IDs.

Allowed formats & regional rules

Region

ID type

Length

Key rule

India (DLT)

Alpha

6 letters

Must map to legal/brand name; one ID per entity.

Numeric VMN

10 digits

Used for 2‑way/OTP; DLT template & header mapping required.

US/Canada

10DLC

10 digits

Brand & campaign must be TCR‑approved; throughput per use‑case.

Short code

5–6 digits

CTIA lease + carrier vetting; best for high‑volume.

Global (A2P routes)

Alpha

6–11 chars

No spaces; avoid generic terms (e.g., SMSINFO). Some countries disallow alpha IDs.

Tip: Some international routes replace alpha IDs with local numeric senders. Use Localized Sender IDs per country when available.

Request or change a Sender ID (step‑by‑step, UI)

  1. Sign in to your dashboard: https://panel.myoperator.com
  2. Go to Settings → SMS → Sender ID.
  3. Click + Request New to launch the wizard.
  4. Choose Alpha or Numeric. The UI validates length and format.
  5. Upload documents (e.g., GST cert/logo for India, EIN/Trademark for US).
  6. Click Submit. Status shows Pending.
  7. Carrier/DLT approval arrives in ≈ 1–48 hours (you’ll get an email).
  8. Toggle Set as Default. New sends will use the new ID.

Zero downtime: Your existing Sender ID continues to work while the new one is under review.

API examples (request, list, set default, send)

Replace YOUR_API_KEY, IDs, and numbers with your values.

Request a new Sender ID

curl -X POST https://api.example.com/v1/sender_ids \  -H "Authorization: Bearer YOUR_API_KEY" \  -H "Content-Type: application/json" \  -d '{    "type": "alpha",                  "value": "MYBIZ",                "region": "IN",                  "documents": ["doc_abc123"]    }'

List Sender IDs

curl -X GET https://api.example.com/v1/sender_ids \  -H "Authorization: Bearer YOUR_API_KEY"

Set default Sender ID

curl -X PATCH https://api.example.com/v1/sender_ids/sid_789 \  -H "Authorization: Bearer YOUR_API_KEY" \  -H "Content-Type: application/json" \  -d '{"default": true}'

Send an SMS using a specific Sender ID

curl -X POST https://api.example.com/v1/messages \  -H "Authorization: Bearer YOUR_API_KEY" \  -H "Content-Type: application/json" \  -d '{    "sender_id": "MYBIZ",    "to": ["+14155550101"],    "text": "Welcome to MyBiz! Reply STOP to opt out."  }'

Switching between multiple IDs

Use case

How to choose the ID

Bulk SMS

Composer → Sender ID dropdown

Automation

Automation → Rules → Action: Send SMS

API

Use the sender_id field in the POST body

Common pitfalls & quick fixes

Problem

Cause

Fix

Rejected – Brand mismatch

Letters don’t map to legal/brand name

Use trademark proof or approved acronym.

Random numeric ID overseas

Foreign route strips alpha ID

Enable Localized Sender IDs per country.

Approval > 48 h

Missing document or carrier backlog

Raise a support ticket with your request ID.

2‑way replies missing

Using alpha ID where 2‑way not supported

Use a VMN/10DLC/short code for 2‑way SMS.

Related guides & escalation

  • Register your US brand & campaign for 10DLC (A2P) (keyword‑rich anchor)
  • Configure SMS keywords for replies and opt‑outs (STOP/HELP) (keyword‑rich anchor)
  • Troubleshoot SMS delivery failures and sender ID rejections (keyword‑rich anchor)

Still stuck? Contact support@example.com with your request ID and any DLT/TCR emails attached.

Structured data (optional JSON‑LD for SEO)

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  • DLT: Distributed Ledger Technology registry for commercial SMS in India.
  • 10DLC: US 10‑digit long code framework for A2P messaging.
  • TCR: The Campaign Registry, the US database for brand/campaign approvals.
  • CTIA: US wireless trade association governing short‑code best practices.
  • VMN: Virtual Mobile Number used for 2‑way SMS.
  • A2P: Application‑to‑Person messaging (business to consumer).

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